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Advertising Distribution for the Food and Beverage Industry: GEO Targeting Advertising

We support reservation acquisition through targeting based on offline behavior.

In the food and beverage industry, effective advertising delivery is required to promote visits and acquire new customers. In particular, understanding the offline behavior of the target demographic and approaching them at the right time is key to securing reservations. However, traditional advertising methods have faced challenges in achieving precise targeting based on such offline behaviors. 'Geo-targeting advertising' utilizes location data obtained from GPS and other sources to enable targeting based on offline behavior. This allows for more specific targeting of potential customers in certain areas around the store or individuals who have previously visited specific facilities. [Usage Scenarios] - Approaching potential customers in the vicinity of the store - Targeting visitors to competing stores or related facilities - Delivering ads to users in the vicinity of the store during specific time periods (such as lunch or dinner time) [Effects of Implementation] - Efficient approaches to users with high intent to visit - Increase in the number of reservations - Promotion of new customer acquisition

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Advertising Distribution for Educational Institutions: GEO Targeting Advertising

Effectively attract participants to the information session through targeting based on offline behavior.

In the announcement of information sessions by educational institutions, it is essential to accurately deliver information to potential interested parties and increase the number of participants. In particular, approaching past attendees of information sessions and people living in areas presumed to have an interest in education is crucial. However, traditional advertising methods may find it challenging to reach these target demographics. Our "GEO Targeting Advertising" utilizes location data such as GPS to enable targeting based on offline behavior. This allows for a more precise approach to those likely to be interested in the information sessions, thereby supporting effective participant recruitment. 【Usage Scenarios】 - Narrow-area distribution around schools - Re-approaching past information session attendees - Distribution around educational facilities 【Effects of Implementation】 - Improved reach to interested parties for information sessions - Increased efficiency in ad distribution - Increase in the number of participants

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  • Utilization Advertising

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